56 | Overcoming limiting beliefs

Beliefs are like road signs that point you in the right direction. Without beliefs to guide, it would be impossible to know how to act. However, you need to learn how to overcome limiting beliefs when they are negative because they’ll drag you down.

This week’s episode is all about strategies Arlene Ruiz uses to overcome limiting beliefs as a newcomer. I discussed extensively with Arlene how she is helping her clients to overcome insecurities.

Arlene Ruiz, the proud owner of Alexene Immigration & Employment Services Inc and an ICCRC & CAPIC member, has been practicing as a Licensed Immigration Consultant and recruiter since December 2013 with the office situated in the heart of Saskatchewan- Saskatoon. Ruiz offers clients a wide variety of immigration services; assisting in permanent residence applications, Canadian citizenship applications, family sponsorships, student permits, visitor visas, and more. What sets her business apart, is Ruiz’s commitment to kindness. As her business logo suggests, she wants to “help families fulfill dreams,” a desire that effectively personalizes the immigration process.

Incoming immigrants who have found employment through her firm are accommodated from the moment their plane touches down, from a pickup service at the airport, to help finding affordable accommodations, to assist in completing applications for a Saskatchewan Health Card, a Social Insurance Number, and even a bank account. This personal approach stems, in part, from Ruiz’s personal and professional experience. In 1994, before she immigrated to Canada from the Philippines, she underwent the immigration process herself. After working for various organizations, she worked as a flight attendant. Her firsthand experience of the immigration process and her encounters with people from all over the world both equipped and inspired her to help others with the process of immigrating to Canada. Arlene’s warmth, understanding, and rigorous vetting process get results: since 2013, Arlene has connected qualified foreign nationals to local Saskatchewan employers with a 98 percent success rate.

Ruiz attended Saskatoon Business College in 1997 where she took Computer Accounting Technician Diploma and graduated with honors. In 2012, she took the one-year Immigration Consultant Diploma through Ashton College in Vancouver and completed the course and graduated with honors distinction. Ruiz is a big advocate of promoting the welfare of others not only through monetary value but also by rolling up her sleeves to push for a better community. She actively participates in the community by supporting charitable organizations such as ANCOP (Answering the Cry of the Poor), Make a Wish Foundation, and the Children’s Wish Foundation. She is an active member of the Business Network International- Business Elite Network Saskatoon, Women Entrepreneurs of Saskatchewan, and Greater Saskatoon Chamber of Commerce.

This year, in light of her continued success, Ruiz has received a Consumer Choice 2020 Award in the category of immigration consulting category. She has also been recently named as one of the top finalists for the Saskatoon Achievement in Business Excellence Awards (SABEX) in the Entrepreneur of the Year. SABEX awards are Saskatoon’s premier business awards, honoring businesses in the community that exemplifies high performance, quality, and achievement. She is also one of the 2020 RBC’s Top 25 Canadian Immigrant Award Recipient.

Her dedication and commitment to helping families get reunited with their loved ones are one of the key mandates of her organization and it is evident in the kind of work she does with every single client she helps. Ruiz’s passion for helping others is very evident whenever she speaks about her job. Family reunification is very important for her and sees her profession as an opportunity to help families fulfill dreams — and it’s right in her business slogan “Helping families fulfill dreams.”

This is one episode you should not miss and share with everyone you love.

Thanks so much for joining me again this week. Have some feedback you’d like to share? Leave a note in the comment section below!

If you enjoyed this session with Arlene Ruiz, let her know by clicking on the link below and sending her a quick shout out on LinkedIn:

Click here to thank Arlene Ruiz on LinkedIn!

Click here to let David know about your number one takeaway from this episode!

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Special thanks to Arlene Ruiz for joining us this week. Until next time!

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