For Sam, winning is a choice. A choice he makes hundreds of times a day. Whether it’s setting goals, training, or eating right, Sam makes each decision with his end goal in mind. These tiny decisions separate him from other elite athletes and give him an edge above the competition.
This week’s episode is all about how immigrants can strive for more. I discussed extensively with Sam Effah what has helped him to strive for more.
As a native Albertan, Sam has speed. He’s represented Canada at 3 World Championships, 3 World University Games, and most recently – the 2018 Commonwealth Games. As a 2-time Canadian Champion in the 100m, Sam has an innate enthusiasm for sport, marketing, and the Olympic movement.
But it doesn’t stop there. In 2019 he was cast on The Amazing Race Canada Season 7, where he inspired audiences with stories of injury, resilience, and the hunger to be Canada’s fastest once again. Being selected for Canada’s #1 watched reality TV show – and placing second – is a testament to his marketability, strong storytelling talents, and drive to win some of the show’s toughest challenges.
On the corporate side, Sam has a passion for marketing, loves to speak, and is driven when it comes to sponsorship and community development projects. At RBC, Sam works at the head office in Brand Marketing, managing 18 Olympic athletes across the country. He’s also worked behind the scenes on sponsorship campaigns like The World Junior Hockey Championships, The Winter Olympics, WEDay, and RBC Training Ground. As a 2021 Olympic hopeful while working in corporate – and excelling, Sam provides a unique perspective unseen in today’s industries.
I invited Sam here to discuss practical strategies that immigrants can use to strive for more. This is one episode you should not miss and share with everyone you love.
Thanks so much for joining me again this week. Have some feedback you’d like to share? Leave a note in the comment section below!
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Special thanks to Sam Effah for joining us this week. Until next time!
